PurpleOx.ai
10 SEATS LEFT THIS BATCH

Pay per second. Not per video.

One rate for any category of AI film.

No complexity loading.

A simple product film and a multi character concept cost the same per second.

No re-quote after you have briefed.

The number you see is the number you pay.

No line items for concept or rights.

Both are in the rate.

The only thing that changes the rate is how many seconds you buy.

Starts at 50. Scale to Unlimited.

The bigger the combo, the lower the rate. Move the meter to see what each one is built for.

COMBO
50seconds
PRICE STATE
Price per second as low as ₹2,500
50100150200250300
BUILT FOR

A pilot campaign, to see how we work

Reserve your pod

Unable to size the combo you need? Tell us the requirement and we will work it out with you.

Pay upfront. Reserve your pod.

Payment is what holds your production capacity. Until a combo is paid, the slot stays open to whoever books it first.

ValidityOne month from purchase.
Top-ups60 second slabs at your existing rate, valid ten days each.
ExtensionTen extra days for 5% of the original package value.
Briefed before expiryIf the brief is in and production is running, your seconds do not expire.
Cancellation50% of the package is refundable. A film cancelled after frame approval bills at 50% of its seconds.
RetainerThree months or longer carries preferential terms and reserved capacity.
WHAT A POD IS

A pod is your production team: a concept writer, an AI art director and a motion designer, working under a creative head.

Reserving a combo reserves theirs, not just a place in a queue.

What a finished second buys.

A second here is not a second of render time. It is a second of finished film.

In the rate

Concept, script, storyboard, shot breakdown
Character and persona development
Visual references and treatment
Music bed, sound design and mix
A thumbnail for every video
Perpetual rights across all platforms
Failed generations, never billed

Quoted separately

Custom lyrical songs and original music
Advanced VFX beyond AI generation
Campaign naming, taglines, master communication
Rush delivery against constrained capacity
Not part of delivery: editable source files

One master, and then everything that comes off it.

One master. Then everything that comes off it.

Adapts are charged extra, not as new production.

TYPERATEWHAT IT COVERS
Format adapt~10%A new ratio or duration. Same creative, recut for another placement.
Content adapt~20%Changes in copy. New voiceover, supers or end card text.
Creative adapt~50%Concept variations. A different hook or end slate off the approved route.
New creative100%+A new concept. Treated as new production and priced per second.

Get the master and adapt bundle.

Tell us how many placements you are running and we will price the master and its adapts as one number.

PRODUCING WITH US
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PurpleOx
ONLINE

I’m PurpleOx. I can tell you how production runs here, what a second buys, or roughly what your requirement would cost. Pick a question, or ask your own.

SUGGESTED QUESTIONS
PASS IT TO THE TEAM →

Tell us what you want to make.

Tell us the requirement and we will come back with a commercial, a stage by stage timeline and the next available production slot.

Covered by mutual confidentiality. We never share briefs.